Description
Lateral Thinking
In “Lateral Thinking,” de Bono challenges the notion that creativity and problem-solving must follow a logical and step-by-step process. Instead, he presents a framework that emphasizes the importance of approaching problems from different angles, generating fresh perspectives, and thinking outside the box.
The book explores various techniques and strategies that can help individuals enhance their lateral thinking abilities. It introduces concepts such as “provocation,” which involves deliberately introducing unconventional or disruptive ideas to spark new thinking, and “random entry,” which encourages individuals to explore unrelated concepts or fields for inspiration.




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