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Never Split The Difference

Original price was: ₨960.00.Current price is: ₨449.00.
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Keep Going

Original price was: ₨1,280.00.Current price is: ₨649.00.
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Lateral Thinking

Original price was: ₨800.00.Current price is: ₨599.00.

Lateral Thinkin is a book written by Edward de Bono, a renowned author and expert in the field of creativity and problem-solving. First published in 1967, the book introduces a revolutionary approach to thinking called “lateral thinking,” which encourages individuals to break free from traditional linear thinking patterns and explore unconventional solutions to problems.

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Lateral Thinking

In “Lateral Thinking,” de Bono challenges the notion that creativity and problem-solving must follow a logical and step-by-step process. Instead, he presents a framework that emphasizes the importance of approaching problems from different angles, generating fresh perspectives, and thinking outside the box.

The book explores various techniques and strategies that can help individuals enhance their lateral thinking abilities. It introduces concepts such as “provocation,” which involves deliberately introducing unconventional or disruptive ideas to spark new thinking, and “random entry,” which encourages individuals to explore unrelated concepts or fields for inspiration.

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